Understanding product performance is key to successful advertising on Amazon. That’s why we’ve updated the Product Insights Report (PIR) in our Ad Optimizer - your go-to tool for monitoring product KPIs and identifying potential issues that could impact your ads.

What does the PIR do?

The PIR gives you a centralized view of your product performance, so you can easily track key metrics and identify potential challenges that might affect your advertising results.

What will be new?

-Daily ASIN tracking: Monitor key KPIs like buy box price, ratings, and availability.

- Advertising success insights: Track your Bestseller Rank (BSR) to measure ad impact.

- Problem detection: Identify issues affecting ads, such as eligibility restrictions or stock shortages.

With the updated PIR, you get a clearer, more focused view of your products - helping you make data-driven decisions and keep your advertising on track.

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