Amazon Market Insights – UK, DE, FR
We are excited to share a unique success story with you as part of our Amazon webinar series.
On May 9, 2023, we will dive deep into a case study that is designed to offer a step-by-step guide for a successful product launch on Amazon.
Helen of Troy (HOT), a leading global consumer products company based in Switzerland, entered a new category with its product launch of the Braun Pulse Oximeter 1. This webinar will showcase the holistic approach adapted for the launch of this new product in a new category on Amazon, with a focus on UK, DE and FR markets. With our expertise and advertising strategy, HOT reached a market share of 10% within a short span of six months, in two of the three targeted countries.
metoda’s core business is strategic consulting and data-driven campaign management for Amazon Advertising. Our market entry strategy includes research on the respective markets (in this case, medical devices), a detailed international market study and a specific set-up of Sponsored Ads and DSP to increase visibility on and off Amazon.
What to expect?
💡Understanding the market potential based on market size, price levels and competition
💡Creating a holistic advertising strategy for an international product launch
💡Learning strategies to overcome new products challenges
Let’s empower your e-Commerce Business together
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