Amazon just added a small new feature with a potentially big impact on your advertising campaigns: You can now copy your existing campaigns to additional marketplaces!
How does this work?
For example, if you have an ad campaign running for the German marketplace, you now have the option to copy this campaign to additional marketplaces e.g. Spain or France. Your selected budget will be converted to the corresponding local currency. You will also receive suggested bids for each marketplace and Amazon will automatically translate your negative keywords.
There are some limitations though. This new feature is only available for Sponsored Products with automatic targeting. Unfortunately, no other combinations of campaign and targeting type will work. Nonetheless, this might enable you to conquer new markets with ease, since previously you only had the option to copy a selected campaign within the same marketplace.
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