It’s official!

Amazon just announced that this year’s Prime Day will take place on June 21 & June 22.

Prime Day Deals are a great opportunity for sellers and vendors to earn substantial profits, because of the massive increase in traffic and the willingness of customers to buy products at a reduced price.

To make the most out of your Prime Day experience it is important to have the right strategy at hand, which is tailored to the characteristics of this special event. But don’t worry if you don’t have a plan of action just yet. We have got you covered with three essential pointers to keep in mind when planning for your Prime Day Deal Campaigns:

1. Increase Visibility
2. Push Focus Products
3. Boost your Deals with Amazon DSP

Those 3 points will definitely help you come up with a strategy that will take your Prime Day 2021 experience and deal campaigns to the next level! 

Is there anything you learned from last year’s Prime Day that you would like to optimize this time?