Agenda

‍‍12:30

Welcome & Registration

‍13:00

Lunch Buffet

14:00

Keynote - E-Commerce In 2025: Challenges, Opportunities & Major Trends

How AI, shifting consumer behavior, and economic pressures will shape the future of e-commerce.

‍14:30

Market Insights That Drive Winning Ad Strategies

Beyond advertising data: the key insights that top brands use to make smarter decisions.

‍15:00

External: Lucas von Gwinner from Finstral S.A.

Head of Marketing and book author

15:30

Networking Break

With coffee, snacks, and great people.

16:00

Full Funnel Marketing: A Collection Of Our Biggest Learnings

Experience sharing from upper & lower funnel projects incl. the Amazon Marketing (AMC).‍

16:30

AMC Deep Talk

A view on the data from a data science perspective.

‍17:00

metoda 2025: The Future Of Amazon Ads Optimization

An exclusive look at what's next in ad automation, insights, and performance maximization.

‍18:30

UMADUM Ferris Wheel

Enjoy panoramic views over Munich before the evening program.‍

19:00

Dinner & Party (Mariss Bar)

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